(Image source: Sandy Young Photography)
SmartPA has appointed Mags McPherson as Non-Executive Chair as the business enters an exciting new phase of growth and transformation.
Mags joins the SmartPA board at a pivotal moment, as the company looks to build on major client wins in the corporate space. She brings a strong track record of success in the industry, having founded, scaled, and exited Intelligent Office UK, a leading name in outsourced business services in the legal and finance sectors.
Her appointment is a major step forward for SmartPA’s mission to transform how organisations approach admin, with a focus on simplifying and automating processes and deploying AI to enhance service delivery.
As a female-founded business, SmartPA is proud to have Mags join the Board. Her international corporate experience and entrepreneurial flair will undoubtedly add value and help accelerate our growth. Her track record in business and her experience within the third sector embodies and aligns closely with our own ESG commitments to unleash the potential of young people and women globally, creating positive role models for future generations.
Speaking on the appointment, SmartPA CEO Andrew Wright said:
"We are proud that Mags has joined us at SmartPA. I am personally looking forward to the fresh insight she will bring, building on her 30 years of experience in our sector. Her leadership will be instrumental in helping SmartPA scale at pace and achieve our ambitious plans to disrupt and transform the admin and PA sector serving organisations worldwide."
Chair Mags McPherson said:
"I have followed Sarra and SmartPA’s progress for some time and am delighted to join the Board. Their innovative, technology driven approach and commitment to people development and client satisfaction are all essential in building a successful business, and their adoption of AI will undoubtedly be transformative for their clients and is exactly what the market needs right now. I look forward to getting to know the team and helping the Board shape and delivery a new strategic plan and accelerated growth.”
SmartPA Founder Sarra Bejaoui added:
“Bringing Mags into SmartPA marks a real milestone for our organisation. As a proudly woman-led organisation, her appointment reflects our deep commitment to driving inclusion, representation, and positive change in our sector. Her experience, drive, and commitment to building outstanding organisations perfectly align with our ambitions for the future, and I’m thrilled to have her join us on this journey as we continue to disrupt and redefine the admin-as-a-service sector.”
About SmartPA
SmartPA is a leading provider of transformative business support services, disrupting the industry with our highly skilled teams and proprietary methodology, which is enabled by technology and supported by Generative AI.
We help organisations simplify admin and scale faster by combining process optimisation, simplification and cutting-edge technology.
We deliver measurable ROI and unlock potential by removing administrative burden, allowing our clients to focus on top-line growth while we deliver bottom-line impact through data-led decisions.